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Selling

Traditional auction,
with Seel Auctions

Sold on the day, exchanged on the day. We partner with one of Wales’ best known auctioneers, so if auction is the right route for a property you can take it without leaving the group.

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For sellers

A quicker sale

An auction runs to a date. The property is sold on the day and completion follows within 28 days, rather than drifting through an open-ended negotiation.

A defined timeline

Everybody involved knows when marketing starts, when bidding happens and when the money moves. That certainty is most of the appeal.

Competitive bidding

Bidding in the room creates a sense of urgency among buyers, and that competition can carry the final price above what a private negotiation would have reached.

Pre-qualified buyers

People who bid at auction have come ready to buy. It removes much of the uncertainty that follows an accepted offer in an ordinary sale.

For buyers

Transparent pricing

You can see exactly what everyone else is willing to pay, as they pay it. Nothing happens behind a closed door.

No prolonged negotiation

The price is settled in the room. There is no weeks-long exchange of offers through an agent.

Rapid completion

Contracts exchange on the day, so the sale is legally committed at the fall of the hammer.

Property you would not otherwise see

Auction catalogues carry stock that never reaches the ordinary market at all.

The auctioneers

Seel Auctions

If you are considering buying or selling at auction, Seel Auctions handle the sale itself. Speak to us first and we will tell you honestly whether auction is the right route, or whether the Modern Method or an ordinary sale would serve you better.

See the current auction catalogue

Opens seelauctions.co.uk, where the lots and the next auction date are listed.

Need a buyer with a mortgage?

Traditional auction gives a buyer 28 days, which in practice means cash. The Modern Method allows 56 and opens the sale up to mortgage buyers.

Modern Method of Auction

Asked and answered

Common questions

Who runs the auctions?

Jeffrey Ross partner with Seel Auctions, one of Wales’ best known auctioneers. Seel Auctions is part of the Jeffrey Ross group.

How quickly does a traditional auction complete?

Contracts exchange on the day of the auction and completion normally follows within 28 days.

Can I buy at auction with a mortgage?

It is difficult — the 28-day deadline usually means cash. If you need mortgage finance, the Modern Method of Auction allows 56 days and is the better route.

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